Hello friends, If you’re a parent who loves camping, you know how difficult it is to keep your baby safe and warm in the great outdoors. Traditional sleeping bags just don’t work for infants and toddlers. Most baby sleeping bags aren’t made for cold temperatures, and wrapping your baby in layers like a burrito just isn’t ideal.
That’s where Morrison Outdoors steps in — a company that’s changing the way families camp with their little ones. Started by Tavis Malcolm, Morrison Outdoors offers sleeping bags specially designed for babies and young kids. These bags are cozy, safe, and built for cold weather. Tavis recently pitched this product on Shark Tank, and the journey since then has been nothing short of inspiring.
Let’s dive into the full story, Shark Tank deal, and where the company stands now.
What is Morrison Outdoors?
Morrison Outdoors makes specially designed sleeping bags for babies and toddlers. Unlike regular adult-style bags, these are made with child safety and comfort in mind. Tavis created the first version when his son Morrison was born, and now thousands of families rely on this gear for their camping adventures.
Features of Morrison Outdoors Sleeping Bags
| Feature | Description |
|---|---|
| Sleeves for Movement | Lets babies and toddlers move their arms freely |
| Flip Cuffs | Covers hands for extra warmth when needed |
| Premium Insulation | Keeps children warm in freezing temperatures |
| Lightweight and Packable | Easy to carry and store during trips |
| Safety Certified | Designed with safety as a top priority |
These features make the product unique and highly practical for outdoor-loving families.
The Problem It Solves
Before Morrison Outdoors, parents didn’t have reliable options for infant sleeping bags in cold weather. Tavis saw this firsthand during his family’s first camping trip with his baby. Traditional options were either unsafe or ineffective. That’s when he sewed his first prototype, and it worked so well he decided to build a business around it.
Morrison Outdoors on Shark Tank
Tavis appeared on Shark Tank to pitch Morrison Outdoors and asked for $300,000 for 10% equity, valuing the company at $3 million. He showcased his award-winning baby sleeping bags and explained the need for them in the market.
The Sharks had mixed reactions. While they loved the product idea, they asked tough questions about sales, profit margins, and scalability. Here’s what happened during the pitch:
Key Details from the Pitch
| Shark | Response | Offer |
|---|---|---|
| Barbara Corcoran | Interested and made an offer | $300,000 for 20% equity |
| Mark Cuban | Partnered with Barbara | Joined Barbara’s offer |
| Lori Greiner | Impressed but opted out | No offer |
| Kevin O’Leary | Not interested in the camping market | No offer |
| Robert Herjavec | Thought the market was too small | No offer |
Tavis accepted the combined offer from Barbara and Mark: $300,000 for 20% of his company. This new deal valued the business at $1.5 million.
Sales and Growth After Shark Tank
Since the Shark Tank episode aired, Morrison Outdoors has seen a huge boost in traffic, sales, and exposure. Tavis reported that:
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50,000 sleeping bags have been sold so far
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Total lifetime revenue is around $4.3 million
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$1.1 million in sales projected for that year alone
The product is now available through multiple sales channels:
| Sales Channel | Share of Revenue |
|---|---|
| Company Website | 50% |
| Amazon | 25% |
| Wholesale | 25% |
Product Pricing and Cost
| Product Price Range | $85 to $200 |
|---|---|
| Production Cost | $22 to $52 |
This gives the business healthy profit margins while remaining affordable for parents.
What’s New with Morrison Outdoors in 2025?
The Shark Tank deal helped Morrison Outdoors expand in many ways:
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Increased production capacity
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Expanded product line with new sizes and styles
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More retail partnerships and stores nationwide
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Improved trade-in program for growing children
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More charitable donations due to higher sales
Tavis still runs the company with the same passion. His focus remains on quality, safety, and outdoor accessibility for families.
Morrison Outdoors Net Worth in 2025
When Tavis pitched on Shark Tank, the company was valued at $3 million (asking price) but accepted a deal that valued it at $1.5 million. With steady growth and brand exposure, the company is now estimated to be worth around $2.42 million, assuming a typical business growth rate of 10% per year.
Where to Buy Morrison Outdoors Products
You can buy Morrison Outdoors sleeping bags:
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From their official website
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On Amazon
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In select outdoor gear stores
The company continues to receive positive reviews and has built a loyal customer base among camping families.
Final Thoughts
Tavis Malcolm’s journey from sewing a sleeping bag for his son to landing a deal on Shark Tank is truly inspiring. Morrison Outdoors is a great example of how a real-life problem led to a smart, thoughtful solution — one that now helps thousands of families enjoy the outdoors with peace of mind.
The deal with Barbara Corcoran and Mark Cuban brought not just investment, but also strategic guidance. Today, Morrison Outdoors is a trusted name in children’s camping gear, and it looks like the brand will keep growing in the years ahead.